Product Strategy

Service Description

A focused engagement to help SaaS leaders define a clear product strategy that aligns customer value, business goals, and execution reality. We’ll identify where to play, how to win, and what not to do—then translate strategy into guiding principles for roadmap, investment, and team decisions. You’ll leave with a shared product narrative, explicit trade-offs, and a strategy your team can actually execute against. This could include guidance on market sizing (TAM/SAM/SOM), new product introduction, product-market fit, product roadmap, differentiation strategy, competitive analysis, analyst relations, and product/user behaviour analytics.